The Trusted Leader in Avocados
WestPak Avocado
Origins Line - Product Packaging
WestPak wanted to introduce a brand new line of exclusive, geographically based produce across its national markets, focusing on three regions – California, Mexico and Colombia. The offering included new packaging, messaging and promotions.
Role
- Digital Designer
Deliverables
- Three uniquely branded packaging variants identifying cultural iconography, colors and imagery.