Philanthropic Group Discount Platform


This new start-up, with a group buying business model offering a philanthropic incentive for it’s subscribers. A new corporate brand was necessary to utilize for an official launch of services and community support. Cultivation of strong partnerships with local merchants and charities was key for building engagement and overall success.


Built and managed a mid-size team that included content creators, social strategist, web developer, programers, marketing strategist and graphic designer.

  • Creative Direction
  • Project Management
  • Brand Audit
  • User Profiles
  • Logo Design
  • Brand Voice
  • Campaign Roadmapping
  • Website Development
  • Event Planning
  • Social Media Strategy


  • Creative Brand Book
  • Group Buying Website
  • Social Media Assets
  • Marketing Kit
  • Event Signage
  • Collateral Materials
  • Community Outreach
  • Apparel and Promotional Items